
Who we are
When you work with us, you’re not handed off between roles—you’re supported by a team that works closely together and alongside you.
We have different strengths, but share the same goal: to help you make sense of your data and feel confident in what to do next.
Founder / Lead Consultant
Sigrid Penner

Sigrid brings clarity to complexity. She connects the dots between data, strategy, and decision-making—helping teams move from instinct to evidence, and from uncertainty to action.
Consultant
Cyana Lui

Cyana brings structure and analytical depth. She ensures the data is sound, the patterns are clear, and the insights are grounded in what’s actually happening.
Consultant
Brittany Boch

Brittany brings insight to life. She translates analysis into visuals and narratives that teams can understand, trust, and act on.
